In
November of 1916, The George W. Graham Co., at 117-123 N. Washington St.,
(Cornett’s Furniture Store in 2016) announced that his store had made
arrangements with The Sperry and Hutchinson Green Stamps Company to offer cash
stamps with every ten
cent purchase.
A
parlor area upstairs would soon be restocked with all manner of goods for which
customers could redeem Green Stamps. I’m sure that many a homemaker in the
Crawfordsville area was delighted to know that she could keep saving her Green
Stamps and redeem them to get items or, “premiums,” needed for her kitchen, or
a nice lamp for the parlor. Many a toaster made its way into local kitchens due
to shoppers’ diligence in saving stamps.
Sperry and Hutchinson began selling their Green Stamps to
businesses across the country in 1896.
Retailers would give them to shoppers for every ten cent purchase. This marketing ploy helped to get more
shoppers into the stores and to get them to spend more money once they were in
the stores and shoppers were happy to receive goods with their stamps, so
everyone was happy!